How many times have you asked: “What should I do now?”. Hype launched in 2013, with the purpose of answering just that. The app features what’s going on right now – your local area in real time. From gallery openings, gigs, street arts to restaurants, bars and news. They help you to take control of precious free time and celebrate your local area through discovering new independent places. They launched with East London and are now spreading throughout London and New York.