Mixcloud is an Internet radio platform where listeners can stream a unique catalogue of high quality DJ mixes, radio shows and Podcasts – collectively known as “Cloudcasts”. The platform is powered by people – including users such as Fatboy Slim, Moby and The RSA – who love to share their latest discoveries and knowledge via audio. As a rare example of a startup that has eschewed investment for the bootstrapped route, Mixcloud has managed to walk the tight rope of keeping a small but talented team balanced with a large and growing reach of over 10 million people each month.